The project to re-open the library in Lahore and the creative space in Karachi supports the cultural relations agenda of the British Council in Pakistan. This report is part of our ongoing work into market insights in Pakistan.
The report outlines our new audiences and customer base in Pakistan and analyses their subject preferences alongside other choices including methods of access, types of events they would attend, membership options and pricing. The report also reviews other institutions in Pakistan that have a similar offer and details the global leaders in digital libraries.